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Staying innovative in everything we do is highly important to us as it allows...

Technology is continually changing the way we do business and that is an undeniable fact making its impact on digital marketing as never before. Technological changes have brought digital marketing to the fore and its future looks bright.

However, many novice marketers fail to realize how much and how often technology is changing. This can cost businesses as marketers struggle to keep up with the changing trends. This proves to be a big marketing mistake.

It doesn’t take long for a marketing strategy to become outdated. This makes it very important for digital marketers to stay abreast of the changes and know their effect on their business.